Forward Digital Present As The Showcase Company For HSBC’s Inspiring Businesses

Managing Director Dominic Joseph presented Forward Digital as the showcase company at HSBC’s Inspiring Businesses evening in Canary Wharf on Monday 21st November.

“It was a great honour to have been invited by HSBC to come and present. It is fantastic for us that people are interested in the new and innovative products that we are bringing to digital advertising in the UK”

The Forward Digital presentation described:

• The advantage startups possess being able to adapt and position themselves how they want with no handcuffs and high energy.
• The vision of One to One advertising at Forward – Ads targeted to users cutting down wastage and increasing performance.
• Search Retargeting -How it works, why it works. Display ads to users who have recently searched for our client’s keywords.
• Intelligent Email – Display Advertising within the email rollout of major publishers – targeted to the personal content of the email.
• The processes, technology and learnings that we have developed since start up.
• Questions regarding the EU data and cookie law and our stance from Easter 2012.
• Long term goals for the business.