For the third year running, Captify’s Search Intelligence powered insights have fuelled CNBC’s live TV Black Friday & Cyber Monday reporting. CNBC’s Retail Reporter, Courtney Reagan reported live throughout both days on online and offline trends. Analysing billions of searches, Captify’s analysts revealed the top trending retailers, mobile based searches around store locations & the most searched for product categories linked to retailer, Walmart.
–Black Friday shopping projections
–Shoppers hit the mall on Black Friday
–Cyber Monday arrives at Walmart
The key highlights include:
TOP SEARCHED FOR RETAILERS:
1. Walmart
2. Best Buy
3. Kohls
TOP SEARCHED FOR PRODUCT CATEGORIES:
1. Electronics
2. Gaming
3. Travel
4. Beauty
TOP SEARCHED FOR CELL PHONE MODELS:
1. iPhone XS
2. Google Pixel 3
3. iPhone 8
4. iPhone XR
TOP SEARCHED FOR CELL PHONE PROVIDERS:
1. Verizon
2. AT&T
3. T Mobile
TOP ‘NEAR ME’ STORE SEARCHES BY RETAILER:
1. Walmart
2. Macy’s
3. Best Buy
4. Target
TOP DOORBUSTER DEALS:
1. Best Buy
2. Target
3. Walmart
